When meeting with a CIO of a B2B manufacturer, which IBM Commerce Software prospecting questions is the MOST appropriate?
A. Where do you feel you have the least visibility into customer/brand interaction?
B. How responsive is your website across different browsers and smart devices?
C. How are you managing your eCommerce environments today and what type of deployment model are you looking for going forward?
D. What is your strategy for improving customer satisfaction and loyalty?
Using Omni-Channel Commerce solutions, what is an expected result from an approach that uses intelligent pricing and promotion planning to maximize sales, profit and customer loyalty?
A. Respond in real-time to changes in competitor pricing, product demand and market conditions, with pricing intelligence to recommend the most appropriate pricing action
B. Know what your customers want before they do and give them the personalized experiences they expect
C. Create a faster and easier buying experience, reduce deal cycle time, and reduce administration costs
D. Deliver a more consistent customer experience across all channels by having a single source for updating digital content
What is IBM Commerce Software?
A. IBM's solution to understanding every customer, by visualizing customer journeys, replaying online sessions and deriving insights that can be applied across channels.
B. IBM's premier solution geared for both online and omni-channel commerce, and omni-channel order orchestration and fulfillment.
C. A powerful digital commerce platform for online and omni-channel commerce, built to deliver personalized and consistent experiences across all customer touchpoints.
D. IBM's analytical tool for predicting customer behavior across channels in order to tailor personalized experiences.
Which IBM Commerce Software capability would a company need most if they were struggling to make sense of all of their customer business and market data, and needed to be more agile in responding to market changes?
A. In-context view of data to take action based on insights gleaned
B. Automatic product re-sequencing
C. Manage multiple storefronts on a single platform
D. Mobile optimized experiences to engage customers when and how they want to shop
Which Omni-Channel Commerce offering gives brands the ability to optimally adjust prices, potentially multiple times a day, based on internal and external factors?
A. IBM Store Engagement
B. IBM Marketing Personalization
C. IBM Dynamic Pricing
D. IBM Configure, Price, Quote
When meeting with the Head of eCommerce for IBM Dynamic Pricing, which prospecting question would be most appropriate to learn how important is their eCommerce channel to their overall brand image?
A. How often do you currently update online prices?
B. Do you have a way to strategically group and price items with low competitive price elasticity?
C. What are your plans for sales or sku growth over the next three years?
D. What steps are you taking to streamline the channel to improve your brand image?
What is the key target market for IBM Dynamic Pricing?
A. Manufacturing companies with many different parts and prices
B. Brick and mortar retailers
C. Healthcare and insurance providers
D. Online retailers
Which primary challenge does IBM Configure Price Quote's cross-sell and upsell functionality address for the VP of eCommerce?
A. The ability to validate all configurations to reduce error rates
B. The ability to simplify complex configurations and control batch discounts
C. A guided selling experience for field sellers, with an intuitive user interface
D. Increase quote lines and revenue
A company is looking to expand their digital footprint and they need to quickly capitalize on the opportunity. Which is NOT a way in which IBM Commerce Software can help?
A. Easily creates and manages unique e-commerce sites based on their different brands, customer segments or geographical marketplaces
B. Reduces the time and cost of implementation with access to Starter store templates for only B2C
C. Supports 13 languages out of the box
D. Offers local or regional marketing campaigns, promotions and pricing through one platform
What is a challenger question that you might ask when going head-to-head against SAP Hybris for IBM Commerce Software?
A. Do you prefer a SaaS solution?
B. What are you doing today to improve your online buying experience and retain your customers?
C. How effectively are you able to deliver timely, relevant and promotions to customers?
D. Describe the process for managing your online store(s) - does it require assistance from IT?