PARDOT-SPECIALIST Online Practice Questions and Answers

An Administrator imported a list of trade show attendees and added them all to the same Pardot campaign. A few months later, the Administrator wants to pull a one-time list of these attendees. How should this be accomplished?

A. Run a segmentation rule based on the Pardot campaign.

B. Look for the original list based on the Pardot campaign.

C. Run a dynamic list based on the Pardot campaign.

D. Run an automation rule based on the Pardot campaign.

Which two events allow for a prospect's Pardot campaign to be set? (Choose two answers.)

A. When new prospects are imported into Pardot via a .csv file.

B. When the Google Analytics connector is enabled within Pardot, which will associate prospects with third-party campaigns.

C. When prospects are added to a static list.

D. When a profile is associated with the prospects.

A Marketing Manager meets a new customer at an event. How can they create that new customer as a prospect in Pardot?

A. Create a new lead in Salesforce without an email address.

B. Add the prospect's first name and last name to a CSV file and import that into Pardot.

C. Take a picture of their business card and upload it into Pardot.

D. Have the prospect submit a form with their name and email address.

What feature In Salesforce can be enabled to show landing page engagement data on a Salesforce Campaign page layout?

A. Advanced Dynamic Content

B. Pardot Activities Visualforce page

C. Engagement History

D. B2B Marketing Analytics

Identify the paid search ad platforms for which Pardot has a native integration.

A. Google AdWords

B. Bing

C. Yahoo

D. All of the Above

The VP of Marketing wants to see all automation rules and engagement studio programs that a prospect has been a member of. Where should the VP of Marketing look to find this information?

A. Automation settings

B. Scoring rules

C. Prospect's Audits tab

D. Lifecycle report

Where on a prospect record would you look to see if a prospect had registered for a webinar?

A. Contents

B. Insights

C. Prospect Activities

D. Custom Fields

What triggers a prospect record to sync from Pardot to theCRM? Choose 2 answers

A. Landing page submission

B. Mapping new custom fields

C. Form submission

D. Opening an email

Which two considerations should be kept in mind when using completion actions for list emails? Choose 2 answers

A. Completion actions based on email link clicks only execute once per prospect.

B. Completion actions based on link clicks do not trigger on unsubscribe links or email preference page clicks.

C. Completion actions based on email opens will retroactively apply if added after the email send.

D. Completion actions based on image file downloads only execute once per day.

What is required for a record in salesforce to be synced or created as a prospect record in Pardot?

A. Name

B. Company

C. Phone

D. Email address