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Vendor: Adobe
Exam Code: AD0-E559
Exam Name: Adobe Marketo Engage Business Practitioner Expert
Certification Provider: Adobe
Total Questions: 50 Q&A ( View Details)
Updated on: May 28, 2026
Note: Product instant download. Please sign in and click My account to download your product.A field needs to be created on the Person object that is visible in both CRM and Adobe Marketo Engage. Which steps always need to be completed in order to accomplish this?
A. Create a field on the lead or contact objects in CRM. provide read/write access to the Adobe Marketo Engage Sync User
B. Create a field on the person object in Adobe Marketo Engage, refresh the schema in Adobe Marketo Engage
C. Create a field on the lead and contact objects in CRM, add this field to Marketing User page layout
Jay has set up a webinar program and successfully connected it to a launchpoint webinar provider. The webinar confirmation email is using the {{member.webinar url}} token of a Adobe Marketo Engage program. The webinar program is live and 40 people have registered on a Adobe Marketo Engage LP andhave a program status of registered and received a confirmation email. However, the unique link for all registrants is not being populated.
What are two things that Jay could try to identify the issue? (Choose two.)
A. Look in field management to check the value of the token.
B. Go into the Members tab of the webinar program and check if any person has the program status of Registration Error'.
C. Go into the Members tab of the webinar program and change the program status on the 40 persons that have a status of 'Members' to Registered.
D. Go into the Members tab of the webinar program and check that the webinar url column is populated using a custom view.
An Adobe Marketo Engage Expert would like to create a lead scoring model to help sales focus on the most promising leads. What is a best practice when creating a scoring model?
A. Ask the marketing team to provide the characteristics they think should be included.
B. Look at previous wins or gather sales feedback to identify shared characteristics of the people that became customers.
C. Import a best practice lead scoring program template from the Adobe Marketo Engage program ?library.
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