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Vendor: Google
Exam Code: ADWORDS-FUNDAMENTALS
Exam Name: Google AdWords: Fundamentals
Certification Provider: Google
Total Questions: 225 Q&A ( View Details)
Updated on: Jun 10, 2025
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ADWORDS-FUNDAMENTALS Online Practice Questions and Answers
A "first page bid estimate" is based on the keyword's Quality Score and the:
A. Current search trends.
B. Past average click through rate (CTR).
C. Past average first page bid estimate.
D. Current advertiser competition.
How can advertisers using click-to-play video ads grab the attention of their viewers?
A. Use several lines of text on the opening image
B. Use a standard banner as the opening image.
C. Deliver key messages early in the video ad.
D. Use silent videos to focus attention on images.
When building a keyword list for a Display Network campaign, you should do which of the following:
A. use aggressive targeting to identify new keywords
B. include keywords that are related to the websites your customers visit
C. only include exact match keywords
D. only use Keyword Planner to identify new keywords
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